Rooted deep in backcountry ski culture, G3's mission has always been to improve your winter backcountry experience. G3 is one of the few remaining and truly authentic, independent winter backcountry brands.
Constantly seeking improved solutions and new products, G3 engineers are passionate skiers who aren’t interested in making gear that’s only as good as the next market-share driven brand. With backcountry skiers, snowboarders and snow professionals relying on G3’s gear for their safety, performance, and ease of travel, they’re constantly challenging themselves to push the boundaries.
Now with a full range of skis, splitboards, climbing skins, AT bindings, poles, packs, and avalanche safety tools, G3 strives to not only make their gear innovative, durable and reliable, but downright enjoyable and easy to use.